Archive for: May, 2023

Presentations: 9 Ways To Blow Their Minds!

May 30 2023 Published by admin under Uncategorized

There is such a proliferation of content available on just about any topic now that if your content is not interesting and well presented – be it written or spoken, it is unlikely to receive much attention. This applies not only to the written word where the reader can simply stop reading, but also to verbal presentations where listeners literally switch off and redirect their attention to an ever present mobile device.

Because of the sheer volume of content around, even well presented material often get’s overlooked. Many excellent books fail to make it to the bestseller lists for various reasons. For instance an average book by a well known writer often has a better chance of being noticed than a good book by an unknown writer. That’s how marketing works. It’s why movies sign on big names to draw cinema goers.

How does this principle affect public speaking or live presentations? Well, in much the same way a celebrity speaker is more likely to be offered a platform than a subject expert speaker – the exception being when the subject expert speaker becomes a celebrity or well known in their own right. So how do speakers with great content make their speeches more compelling so that they become noticed? What does it take to keep an audience riveted throughout your presentation?

Here are 9 tips that will turn your great content into a humdinger of a speech.

1. Be enthusiastic. If you’ve taken the trouble to put together a speech, it can be assumed that you feel your topic is important and relevant. You have every right to show your audience exactly how you feel. Don’t hold back. You can’t expect them to buy your message if you fail to convey your own conviction. I’d go so far as to advise that unless you are enthused about your topic, avoid presenting it.

2. Speak clearly. This is vitally important, and it involves primarily pace, diction and volume. The size of the room and the length of the presentation has a bearing on whether you will require a microphone or not. The audience should be able to hear you clearly and follow you easily. This becomes more difficult if any of these 3 elements are not properly synchronized.

3. Use Emphasis. You can use emphasis to highlight key words or phrases, and inflection to make your voice more interesting. Humans have the unique gift of mimicry, which allows us to change our voices in many ways depending on the person we’re speaking to or the character we’re portraying.

4. Structure your content. There needs to be a logical flow that leads your audience to where your message intends them to go. The structure will be influenced by the context, but you need to start somewhere and go somewhere. If you cannot provide a logical structure, it’s just babble.

5. Use natural gestures. We do this spontaneously during a conversation, especially when there is emotion involved. If you could be secretly filmed during an animated conversation, play it back and see how natural it looks. This is what you are striving for with your gestures during a speech.

6. Engage your audience. You do this by speaking to them, not by shouting or preaching at them. Audiences have always been discerning. With all the choices out there, they are becoming even more so. Find new, novel and intelligent ways to get them involved. Asking questions is a favourite engagement tool, but do so only if you know what the answer is likely to be.

7. Pause between sentences. The human brain assimilates information quicker than you can speak, but no one listens to every single word you say. Immediately after hearing an interesting concept, a listener may temporarily “leave you” while they think about it. A pause of no more than 2 to 3 seconds allows them that time, without losing the thread of your next sentence.

8. Add a story or two. People, both young, old and in between just love stories! There is no better way to illustrate a key point than to use a story. It may be humorous or it may not be, but your story should be interesting. A story helps people to remember a key point.

9. Cut the waffle. You should get to the point without an extended preamble. Avoid getting bogged down in unnecessary detail. What does your audience need to know to “get it”? Give them just that and no more. Once your point is made, it’s made.

All but the last 2 items relate to the manner in which you deliver your content. Delivery is so important that skillful delivery can often compensate for less than brilliant content. Ideally you want both – and short of being an established brilliant orator, there is only one way to achieve compelling delivery.

You have to rehearse – but with clear intent. Familiarizing yourself with your flow and structure whilst timing your presentation may get you smoothly through, but you need to do more to produce a great speech.

Critically assess the components above. If you can get them all in place simultaneously with your great content, you should keep them riveted.

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10 Ideas For Wedding Presents

May 29 2023 Published by admin under Uncategorized

You’ve received an invitation to a Wedding and on top of the dilemma of what to wear; you have to think of the perfect gift to give!

Don’t worry, here’s ten simple ideas for choosing the perfect wedding present for the happy couple:-

Honeymoon Hamper-

Why not give the happy couple a hamper filled with items to take on honeymoon? It’s original, it’s useful, and it’s a thoughtful Wedding Present. Here is a list of possible items to include: -

- Sunscreen & Aftersun
- Insect Repellent
- Travel Fan
- Travel Guide
- Batteries
- Mr & Mrs Luggage Tags

Whatever your budget, you can fill it with a wide array of items to make the perfect Wedding Present.

His and Her Duvet-

We all know that ladies like a cosy warm duvet whilst men like a lighter duvet. The solution is a His and Her Duvet, an excellent idea for a Wedding Present. The newly weds will thank you for a wonderful present as well as a restful night’s sleep!

Steak Branders-

A novelty gift that will impress and make yours a Wedding Present they’ll never forget is a His and Hers Steak Brander. Now when they eat their steak, it will be personalised so they’ll always remember their Wedding Day.

Hand Painted Wine Glasses-

I know everyone says Champagne Flutes are an ideal Wedding Present, but how often do people have a glass of champagne? Give the Bride and Groom a set of stunningly designed hand painted wine glasses and you’re sure to bring a smile to their faces every time they open their favourite bottle. A truly beautiful Wedding Gift.

Wedding Album/Honeymoon Album

Another great Wedding Present is beautiful Wedding and Honeymoon Albums for the newly weds to display their photographs in. They will have gorgeous albums to keep their snapshots safe, to be treasured for the rest of their life.

Marriage Certificate Box-

For all those married couples reading, do you know where your Marriage Certificate is? If you had received a Marriage Certificate Box you would not only know its location, but also be reassured its safe and free from damage. Buy the couple a Marriage Certificate Box as a useful Wedding Gift.

Egyptian Cotton Towels-

Order a set of personalised Egyptian Cotton Towels as a Wedding Present. Have their wedding date, initials, or for example Mr Smith and Mrs Smith embroidered into these luxury towels and go a step beyond ordinary towel bales.

Digital Photo Frame-

If this isn’t on their wedding list, it should be! A fabulous Wedding Present is a Digital Photo Frame for the newly weds to display all their memories of the big day and other unforgettable events.

Honeymoon Excursion-

Why not purchase an excursion for the happy couple to enjoy whilst on their honeymoon? This would be a really nice, and different present to give. One they will have happy memories of forever.

An Experience Day-

Give the Bride and Groom something to look forward to on their return from honeymoon. An experience day could include a Hot Air Balloon Ride, a Wine Tasting Class, or how about a Design Their Own Perfume Class! This is truly a memorable gift for a special occasion.

So there you have it, ten ideas for a perfect Wedding Present. All of them can easily be found on the Internet. Now all you have to do is order, wrap, and enjoy the day. Make sure to bring confetti!

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Presentations Made Easy

May 28 2023 Published by admin under Uncategorized

It’s 4:40 pm, and you get an instant message from your boss advising she needs you to put together a twenty-minute presentation on the new process improvement initiatives for the Board tomorrow morning at ten o’clock. When you recover from the initial shock of the directive, it’s time to gather your thoughts – and your data – and get to work.

The good news is anyone can put together an interesting and even entertaining presentation in a relatively short amount of time by following this simple presentation structure. And, the key to any successful presentation is structure.

· Clarify the Big Idea

· Get the Content to Support the Big Idea

· Expect Questions and/or Contrary Opinions

· Turn Words into Graphics

· Close with a Call to Action or Set a Clear Direction for Moving Forward

Clarify the Big Idea

Notice I said “the” big idea. In a short presentation, you’ll only have time to present one primary point of view or big idea. The big idea needs to present your case, in as much of a positive light as possible. Don’t lie and don’t exaggerate. Let the data speak for itself. If possible, present the big idea in one complete sentence.

Get the Content to Support the Big Idea

In gathering content, you don’t have to start from scratch. There’s (probably) plenty of information available to support the big idea. You’ll just need to know where to look. The second option is to brainstorm, either alone or with a colleague or two. If you choose this course of action, pick people who are knowledgeable about process improvement initiatives.

Expect Questions and/or Contrary Opinions

Because process improvement involves change, you can expect some resistance. Even though you’ll get general agreement that change is a good thing, nobody wants to give up maintaining the status quo without a fight. Resistance comes in several flavors: logical, emotional, and practical. You’ll deal with each one differently. Logical resistance is countered with real data – just the facts. Emotional pushback comes from long-held personal beliefs. This will require some TLC. Practical resistance will focus on things like taking too long or costing too much money. Make the case for why the change is worth the effort.

Turn Words into Graphics

Most folks don’t do well with numbers or spreadsheets. We live in a very visual age. If at all possible, use images or graphics to support the big idea. You won’t need many, by the way; in fact, the fewer the better. One or two great graphics or images will go a long way in getting the audience on your side of the argument. Apple is famous for using simple but powerful images and very little text in their marketing campaigns.

Close with a Call to Action or Set a Clear Direction for Moving Forward

People don’t want to be driven, but they do want to be led. Use your presentation to help the audience see what actions are being taken and why. Paint a picture of how things will be better because of the actions being taken, or because of the new direction. Be specific about how the audience can help make the new efforts successful.

The last-minute call for an important presentation doesn’t have put you into a tailspin. Having a simple presentation structure on hand is like keeping an emergency kit in the trunk of the car – just in case you need it.

Simplicity sells – especially in last minute presentations.

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Debt Settlement Company Reviews – Find Trustworthy Debt Negotiation Professionals

May 28 2023 Published by admin under Uncategorized

When you are in debt it is imperative to find out the best debt settlement company who will work in your favor. There are two authentic settlement companies that have been listed here to help you out with all your financial woes. They are:-

Premier financial Debt Help is a good professional debt reduction company that has the expertise to handle your incurred dues. Their company will help you to save 50% or even more of your repayments. The company is also a member of the International Association of Professional Debt arbitrators which strives to achieve the well being and the goodwill of the consumers. A free settlement consultation is being offered to you without any obligation whatsoever.

The next company that has a reputation is If you are looking for a debt settlement company when you are facing a difficult period in paying your monthly payments or have missed the payments, then you should opt for Forget Unsecured Debt. The high rate of interest coupled with penalties can cause a lot of worry to you. However, if you take the help of debt negotiation professionals, the lenders would often waive the debt incurred and show the amount as loss. Their team of professionals helps to get you from free from your dues in 12 months.

Always remember to be on guard when going for a debt company.It is necessary that you get out of liabilities fast and in an organized manner. There are many fraudulent companies on the website so be very careful.

When scouting for debt settlement companies along with a trusted network of debt negotiation professionals you will have keep in mind the following.

a. Before looking for a debt company makes sure that that you verify the credentials of the company with local area consumer protection agency and the State Chamber of Commerce.

b. Find out whether the company belongs to the local Chamber of Commerce. Also find out whether the chamber is an affiliate member of the U.S.

c. They should also be a member of The International Association of Professional Debt Arbitrators as the professionals of the organization will have a clear idea of the laws and regulations pertaining to debt settlement. The debt reduce company should also be accredited by Association of Settlement Companies (TASC).

d. Always remember to pay the fees after the work gets done.Make sure that the company does not overcharge you, as most companies will charge an amount based on your debt. Be clear to the company about your financial situation and if you do not feel comfortable with the company make sure you change the settlement company.

e. Make sure that the settlement program reduces your repayments with a monthly payment plan that is affordable to you.

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Mind Mapping – The Advantages for Business Presentations

May 27 2023 Published by admin under Uncategorized

This article is about Mind Mapping for business presentations as the title suggests and so to save going over old ground, I am going to assume you already understand what a this is. If you don’t you can read another one of my articles here on this site about this powerful tool called “It is Never Too Late to Start Mind Mapping” which will give you a great introduction if you are new to this technique. What I will do in this article is give you a brief overview of the advantages of applying it to Business Presentations.

Now there are many different business uses for Mind Mapping and one of the most powerful and highly impactful applications is when it is used in presentations. As a thinking tool in its own right, it can help plan, develop and deliver high quality presentations but it really comes into its own when it is used as the content vehicle. What I mean by that is when a Mind Map itself is presented as the information to be discussed.

Sadly many business presentations have a heavy reliance on the modern day equivalent of “chalk and talk” which often means the presenter reading from very dense and word laden slides. There are of course the obvious disadvantages of the “death by PowerPoint” approach which include boredom, loss of audience attention and too much information confusing the message, alienating the messenger and usually failing to achieve the desired outcome of the presentation.

However even a well structured delivery with appropriate levels of detail on any slides used can still leave audiences confused and bemused if they have not been able to keep the topic’s global perspective, maintain the presentation’s wider context and keep track of the relationships and dependencies of its various components. In the absence of making any decision, the confused and bemused mind will make no decision which is a distinct disadvantage if the purpose of the presentation was to influence and persuade.

When a Mind Map is used as the framework for content delivery many of these challenges fade away and as a result the following advantages are realized:

  • The overall topic Mind Map is a great tool to preview the content of the presentation.
  • Audience members are able to keep track of the progress of a presentation as they see the Mind Map unfold.
  • Relationships and dependencies are easier to appreciate and understand.
  • The relevance of the issue under immediate discussion to the larger topic framework is easier to keep track of.
  • Audience members are not overwhelmed by lots of information (the content) but take from the presentation the key messages and themes (the meaning).
  • The presentation is far more engaging and stimulating
  • Greater levels of recall are achieved because the structure and format of a Mind Map encourages improved memory performance.
  • The overall topic Mind Map is a perfect device to summarize the content at the end of the presentation.

Just using this powerful technique does not mean you are going to deliver a good presentation – the usual fundamentals and best practice must still be in place. However at the end of a well delivered presentation facilitated using this powerful technique greater message clarity, greater audience engagement and far higher levels of recall are virtually guaranteed.

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How to Get a Credit Card Debt Reduction of 50% Through a Negotiation Process

May 27 2023 Published by admin under Uncategorized

If your debt is starting to become overwhelming and you see no other solution than to continue paying the monthly minimum for the next twenty years, think again – there is a way for you to cut your debt in half. And it doesn’t mean fraud or bankruptcy or any kind of action that could prove damaging for your future.

Reducing half your debt is quite achievable now, though debt settlement, a method that is neither hard to apply nor is it dangerous. In order to settle with your creditor you will require the services of a debt negotiation agency, preferably one with that incorporates a legal service so that you are better guarded against unforeseen actions on the part of the creditor. Finding such and agency should not be very difficult, as many of them advertise online and even offer a free initial consultation; going to a few of these will help you decide that you will be sure you are making the right decision.

Once you have found the agency and made a budget with them, it’s time to start the negotiation process. This usually implies sending the creditor a letter, telling him that you are unable to pay your monthly minimums but that you are wiling to pay at least part of your debt. If the creditor chooses to accept your offer, then he may cut your debt in half by eliminating almost everything except the original sum that you borrowed. This includes annual fees, payment penalties and a large proportion of interest – this is what builds up over time to the point that you have to pay almost double the original amount.

With the process complete, you will be left with a fraction of your original debt that you can now pay off at a much lower interest level. Generally, recipients of this method have found themselves free of debt in a matter of two or three years, but the time it takes depends mostly on your own willingness to pay it back.

So you see, negotiation is not hard at all and it can be a real life saver when you find yourself buried in debt with no other solution than bankruptcy.

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Public Speaking – 5 Powerful Tips for Persuasive and Captivating Presentations

May 26 2023 Published by admin under Uncategorized

Let’s face it. Most of us are not comfortable speaking in front of groups, especially when giving formal speeches or presentations. Standing on stage under bright lights, with all those blank faces staring at you, can be incredibly nerve racking. In fact, some people tremble at the mere thought of public speaking.

Did you know the fear of public humiliation is greater than the fear of death? It’s universally true across all cultures. It’s why most people are deathly afraid of public speaking.

Now here’s the paradox. To reach that “next level” of success, socially and professionally, the ability to speak in front of a group is a fundamental necessity. Overcoming this fear will release your untapped potential. It will unlock opportunities that you may currently find unattainable.

One of the most important life skills is communication. Being able to effectively communicate to groups of people gives you an incredible advantage.

Sooner or later you will be presenting. Maybe you need to pitch a proposal at a company meeting… give a sales presentation to prospective clients… or something as simple as voicing your opinion in front of some friends or colleagues. No matter how big or small your audience, the following 5 Tips will help you deliver persuasive, powerful presentations – guaranteed!

…But first thing’s first! I am not a professional speaker. I was no less afraid of public speaking than the next person. When I was young I avoided large groups. They intimidated me. So it wasn’t in my scope of reality to speak to a group of people!

Then as I got older I realized that shyness and greatness don’t mix.

Through training, I overcame that barrier. Not only did I learn to speak in front of a group, I learned how to present. My fear of speaking was replaced with the confidence to deliver impactful presentations to over a hundred people at a time. Now I’m even more comfortable on TV and on camera. So I can say first-hand that applying these skills has absolutely improved my life!

There are a lot of good resources for public speaking. You can find speaking groups, (like Toastmasters), in every major city. It’s a terrific way to develop some speaking skills. But, what I’m about to share with you is far more valuable than speaking skills alone. I’m not going to talk about articulation, creative use of language, vocal variety, filler words, verbal crutches, hand gestures, and other techniques.

Although public speaking techniques are invaluable for giving speeches, presentations are more interactive and often require facilitating audience engagement. When you’re able to deliver captivating presentations, every aspect of your public speaking skills will improve automatically.

The magic of a powerful presentation is in the ability to make an emotional connection and build trust.

This is achieved by creating the proper setting, or [context], which engages your audience as part of your presentation. Logic, facts and figures may build interest and even impress your audience. However, it won’t spark the emotional motivation that decisions are made from. And, it certainly isn’t enough to earn their trust. Win over your audience by speaking to their hearts, not their minds. Remember, presenting is “facilitating a conversation”. It’s not lecturing.

Creating context is how the best speakers in the world influence and inspire. The process can be so subtle that unless you know what to look for, you just think they’re amazing speakers – which of course they are! The point is, it can be duplicated. The process will even give you instant confidence. How’s that for a great by-product?

…Communication is an emotional contact sport. Presenting to groups is no different. The common mistake is to think that presenting is a one-way street.

5 Tips to Connect With Your Audience:

Yes, it’s your audience. And, no matter what you previously thought, “presenting” is two-way communication…even if you’re doing all the talking!

Remember, the majority of all communication is non-verbal. Just because the audience isn’t talking doesn’t mean they’re not communicating with you. You just gotta learn to “listen”.

1. Get Present:

It’s called present-ing for a reason, so be in the now. This is one of the most overlooked factors in giving presentations. It’s so easy to get caught up in your “content” or presentation notes that you may as well be speaking to a wall.

There’s a story of an actress who was having a conversation at a party. She talked about herself for 20 minutes then asked, “Enough about me. How did you like my last movie?”

Yes… you may have the stage, but it’s not all-about-you!

Your audience is consciously or subconsciously looking for [what's in it for them]. For the most part, they’re watching and listening to you for self-serving reasons. Address those reasons and you’ll get their undivided attention.

Remember, in a presentation you’re directing “a conversation”. Yours is verbal and theirs is non-verbal. Take moments to stay connected to your listeners. Just as you would make eye contact in a one-on-one conversation, continually scan the room and make your audience feel as if you’re talking to them individually. Notice their physical cues and responses during your presentation.

Not everyone has the ability to give a presentation or deliver a speech without using notes, and that’s totally fine. Notes are useful and sometimes necessary, as long as they’re not a crutch. If your face is buried in your notes, you’re not connecting with the audience. That means you’re definitely not present with them.

…Stay connected with your audience by “staying present”.

2. Enroll the Audience:

Enrolling questions are questions that engage listeners into participation. There are 3 main benefits of using enrolling questions in your presentation:

#1- Questions hook the mind. This allows listeners to at least mentally participate in your presentation, not just sit and listen. Remember, you’re leading a conversation and not a lecture. Get them to interact with you by asking questions that will lead into key points of your presentation.

The average adult attention span is probably shorter than the length of your presentation. It’s even shorter with kids. So use questions to get them to focus on your presentation, instead of the gazillion things going on in their personal lives. (Considering the average internet user’s attention span is in the seconds, congratulations! You’re officially above average!)

#2 – Addressing their questions is the way to bridge trust. If your audience doesn’t trust you and thinks you’re just “selling” or manipulating, you’ve already lost them.

Use questions that are relevant to your listeners’ interests. Your goal is 100% enrollment – your entire audience. If one or two people lose interest, it signals others to do the same. It only takes one person to trigger an episode in a group dynamic.

Participation is the key to retention and asking enrolling questions is the secret to participation. So use the universal enrollment question, “How Many Of You…?” (HMOY)

“How Many Of You would like to be a captivating speaker?” “How Many Of You would like to have the confidence of a world class leader?”

Business coaches, motivational speakers and exceptional salesmen all use the universal enrollment question. We’ve all heard these kinds of questions. And facilitated properly, it never gets old. Facilitated properly, it always works.

It’s good to ask 2 questions at a time – one question, and then it’s opposite. This way you get 100% enrollment. For example:

“How Many Of You are comfortable presenting to large groups?” (response)….”Thank You. How Many Of You are not comfortable presenting to large groups?” (response)…”Thank You.”

Of course not everyone will physically participate, even though you’ve asked opposing questions. It’s okay because just asking the question will mentally grab their attention.

Key Point: Asking enrolling questions alone isn’t enough to fully engage the audience into participation. Physically demonstrate the Response You Want. If you want them to raise their hands in answering your questions, raise your hand!

Enthusiasm is contagious! If you raise your hand halfway, most of your audience may only flip their hand up at the wrist. Raise your hand high, with energy and enthusiasm, and the audience will more likely raise their hands at least halfway up. If you’re connected with the audience, they’ll follow your physical commands without resistance. If not, it’s a cue to get present and re-connect. I encourage you to test this!

Another important point when asking enrolling questions is to thank the audience each time they respond. This is an important part of the enrollment process. It will help you gain trust by appreciating your audience.

…Use enrolling questions > Model the response you want > Thank the audience when they participate.

3. Address Their Physical/Mental/Emotional States:

Have you ever shifted in your seat to get comfortable during a lecture? Ever change leg positions or arch your back to stretch while seated? Ever need to take a big deep breath to stay focused and energized?

Of course!…Did you take a deep breath just now?

This is called a state change. While listening to a speaker, we periodically need to “change our state.” We subconsciously do this to release discomfort, or to “refresh” ourselves so our attention doesn’t drift off. As a listener this helps us focus. Now as a speaker, it usually means your audience is bored, uncomfortable or in disagreement with you.

What if you could use state changes to your advantage, instead of something to worry about during your presentation? How valuable would that be for your confidence? Here’s where delivering a presentation gets fun! (Imagine… public speaking can be fun!)

Have you ever been to a seminar and noticed how often the speaker will ask questions to get you to raise your hand?…And every so often they may even get you to stand up or perform some kind of physical movement.

A lot of people associate this with motivational lectures – to get you energized. That’s true, and it’s actually much more. Did you ever think that it’s an integral part of the entire presentation process? In fact, it’s carefully thought out. It’s usually so subtle that most people don’t realize the intent behind it.

Having good content in your presentation may get listeners interested. However, that’s not always enough for them to commit to a decision inspired by your presentation. How you deliver your presentation is everything.

While observing video playback of various seminars, it was discovered that the entire audience would periodically shift in their seats. Here’s why…

Like a computer, your brain is constantly processing information at lightning speed. It’s processing millions of bits of information per second. Your audience is subconsciously picking up tons of information from the words you’re using, your vocal tone, body language, other people in the audience, etc. It processes it all and comes up with an emotional feeling, mental thought, physical sensation, or a combination of the three. This dictates their [energetic state].

This “state” must be constantly addressed in order to retain their attention – more accurately, to retain their interest. Otherwise you’ll lose them through the overwhelming amount of information you’re blasting at them, or merely through sheer boredom.

Just as you periodically need to hit the [refresh button] on your internet browser, the processor in our brains need to be refreshed too! Mental, physical and emotional states are all closely connected. Change one and you simultaneously influence the other two. Studies have shown that the fastest way to change someone’s state is through a physical motion.

Knowing this, you can facilitate state changes in your audience at will, during your presentation. It’s not to be mistaken with manipulation. It’s the secret to keeping your audience focused and engaged.

If you don’t facilitate state changes, your audience will unconsciously do them on their own. And that could mean you’ve momentarily lost them. If you’ve even momentarily lost them, you’re not communicating effectively.

Remember, they’ll only retain about 10% of what you said. But, they’ll always remember how you made them feel!…and most decisions are based on emotions – not logic. Logic is how decisions are later justified.

This is why professional speakers put so much emphasis on how their message is delivered – cause context, (how it’s said) can be more important than content, (what is said).

…Facilitate “state changes” to get keep the audience engaged.

4. Acknowledge & Thank Your Audience:

Everyone has an inner skeptic. It’s healthy, to some degree. But as a speaker, a skeptical audience is intimidating. Unless your audience already knows you, they’re probably skeptical while open-minded at the same time. Those odds can quickly change for you or against you. It can happen faster than you can say (or don’t say) “anything.” So let’s increase those odds in your favor!

A key part of delivering a powerful presentation is to build trust. This includes addressing the audience’s inner skeptic during your presentation. This is commonly known as addressing [WIIFM's] or What’s In It For Me?

…Meaning, what’s in it for your listeners? You may have something valuable to share, but is it important to them? What are some obvious questions your listeners may have in order to peak their interest and gain their trust?

Many people, understandably, want to avoid controversy and “hot topics” during a presentation. Objections can be scary to face head on, especially when unprepared and under the pressure of a large group! But completely avoiding them during your presentation has been proven to be a huge mistake!

There’s no faster way to lose credibility, and a listener’s interest, than to avoid WIIFM’s and not address obvious objections.

This one point underlines the core reason most people are afraid of public speaking – the universal fear of public humiliation. Ironically, hidden in the fearsome WIIFM’s and objections lies the secret to making quantum leaps in the power of your presentations.

Take the time to anticipate and prepare for major WIIFM’s and objections. Even if nobody verbalizes them, someone is thinking about them. And if someone is thinking about them, others probably are too. And if your audience is thinking about their objections instead of listening to your presentation, they may be in disagreement with you. Which means you’ve momentarily lost the connection.

WIIFM’s and objections may or may not be the same. A listener may not have any objections but simply aren’t interested cause they don’t see any personal relevance, (WIIFM). Or, someone can be interested and engaged while being skeptical (sees the relevance but has objections).

Either way, making an emotional connection is the key to a powerful presentation. Why do you think testimonials have proven to be more effective than selling facts and features?

I can’t tell you how powerful it is to address WIIFM’s and objections during your presentation. It skyrockets your credibility and further engages your audience for a fantastic presentation.

Remember, it’s imperative to thank your audience for their time and participation….Not just at the end of your presentation, but throughout your entire presentation. It’s a natural human need to feel valued. Extend your audience’s trust by genuinely appreciating them.

Acknowledge the audience’s WIIFM’s and major objections.

Thank them for their time, participation, and/or money.

5. Call To Action:

Depending on the kind of presentation you’re giving, a “call to action” is whatever your intentions are for your audience. For example: to get their contact information to build your prospective client list, to schedule future appointments, to make an immediate sale, etc.

This is the time to “close” your presentation and get the results you’re intending. You’ve informed, inspired, and added value to your listeners. Your presentation has prepped them for this moment…now what?

Generally, the audience still needs direction. At this point they probably realize the potential value you’re offering. In fact, if you’ve addressed the WIIFM’s and made the emotional connection, they can’t wait for you to tell them what to do next! That’s exactly the win-win you’re looking for.

Keep in mind that most people follow the group dynamic. Without clear guidance, they may scatter or just follow the masses. So, where do you want the masses to go? A common mistake is not providing a simple and clear call to action. I’ve seen so many good presentations go bad because of a lack of definitive next steps.

…Provide a simple and clear call-to-action.


By no means is this article a ‘complete guide’ to delivering powerful presentations. It’s not possible to stuff advanced material into one article. That being said, implementing this process into your presentations will yield outstanding results – guaranteed!

There isn’t necessarily an “order” to this process. These tips are to be applied throughout your entire presentation. Using this methodology, you’ll be able to take your presentation towards a professional, world-class level!

  • Get Present
  • Enroll the Audience
  • Address the Audience’s Energetic State
  • Acknowledgement and Thanks
  • Call to Action

Next time you watch a professional speaker or top salesman, you’ll recognize these powerful tips that you’ve just learned. Best of all, now you can consciously duplicate this proven process and implement them as your own.

Professional training doesn’t always have to cost a lot of money, (like it did for ‘some people’). In this case it only costs you an investment in time! Congratulations and good luck! You won’t need it: )

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Using Negotiation Skills For a Pay Increase

May 26 2023 Published by admin under Uncategorized

When negotiating a salary increase, it is vital to select a favourable time for the manager and for the company in general. Begin by considering the company’s economic position overall. If the country is in the middle of a recession for example, then do not make yourself seem foolish by asking for a pay rise the company cannot possibly give. Sometimes you just have to wait! It is also necessary to pick a time when your manager will be able to give you complete focus and attention without being too stressed, tired or distracted. It is true that your manager will always be busy so ask him/her for a set meeting in the morning when you are both fresh. Make sure this time is not right before a big sales meeting etc so full attention can be shared on both sides.

Begin this meeting by informing your manager of the nature of your request clearly and concisely. This will allow both parties to be unambiguous and you will seem firm and unafraid. Do not become apologetic as you have nothing to apologise for and you will appear weak. Remember that it is one of a manager’s tasks to get the best value from their employees and if they see an opportunity to talk you round then they will take full advantage of it. You will therefore need to make a clear request in a professional and confident manner.

Once you have made your request, you will need to justify it thoroughly. A manager will ask why you think you deserve a pay increase and this is your chance to tell him/her. Keep a record of everything you do at work including any extras that are not part of your job description. When considering these extras, note down exactly how you are giving additional value to the company. While it is important to ‘go the extra mile’ in order to justify a pay increase, be sure that you do not take on too much for free. After all, your request may be denied. Once you have some extra jobs, you can ask for a pay increase before you take on anything else. Some companies like to be able to measure an employee’s contribution in an almost graph like fashion before they will agree to a pay rise.

When considering the tasks that you complete, be careful when attempting to make yourself seem irreplaceable. It may be hard to replace you, but in this world nobody is irreplaceable. Calmly and firmly discuss the positive things you bring to the position and the additional tasks you have taken on, but never make this seem like a ‘you cant live without me so give me what I want’ challenge. You should be able to justify your position without seeming smug or arrogant.

Part of justifying your position is demonstrating your physical, measurable work and accomplishments. Another part of the justification should be the way you perform your tasks. These skills should be apparent on your appraisals. Are you popular with your clients and contacts? Have you cultivated a good working relationship with your colleagues? Ensure that you have a record of all your appraisals giving evidence of your high level of performance. Show that you have met all your objectives on time. On most appraisals there are some areas in which you are asked to show improvement. Explain how you have accomplished this. Bring evidence of any positive feedback from clients and colleagues etc. Do not be embarrassed about ‘blowing your own trumpet,’ but be professional in your approach. Do not bring three ring-binders of well done emails from clients. Select a number of key highlights that show you in the best possible light.

After giving the reasons for your pay increase, ensure that you justify the amount. Never phrase a request for an increase in pay in terms of what you ‘need.’ A manager does not care what you need. Instead, always ask for what you ‘want.’ If you attempt to establish your increase in terms of need, then you are weakening your position. It is not your manager’s responsibility to feel pity, sorrow or guilt regarding your personal circumstances and you will appear needy and weak. Declare what you want as one career minded business person to another. Have a clear idea of exactly what you are asking for. If you are unsure then you will not be taken seriously.

Check local similar positions on the Internet and in newspapers to see what other companies are offering. It helps justify your request if you can demonstrate that most other employers are offering more or similar amounts for someone much less experienced. How far you are prepared to go to obtain a pay rise? In several positions I have been offered a pay rise upon handing in my resignation. Companies on the whole do recognise the benefits of keeping competent employees. If you use this tactic in your negotiation, make sure that you are prepared to follow through. It may even be worth applying for some jobs as a back up. If you can go to your manager and say ‘I have been offered another position for this amount and I would like to stay if you can match it,’ then you are in a strong position.

Be aware of management styles and tactics of negotiation. I once had a manager who would sit back and remain silent. Employees would feel the need to fill that silence and were inclined to back down in the process. Say that you can see he/she is busy and will give them time to think it over. They will either call you back or will take the time to think it over. It is unlikely that you will get an instant decision, as your manager will need to consider your request fully and discuss it with other people such as HR etc. Give a reasonable amount of time, but do request a definite time frame for an answer. Suggest you book an appointment for a few days time to discuss further. This will give everyone a definite time scale to come to a decision.

While waiting for a decision, continue to work to the best of your ability. If your request is granted, calmly and graciously accept with thanks, but do not appear overwhelmed with gratitude or surprised. Bear in mind that this pay rise has been granted because you have successfully justified your position as someone who has earned the reward. If the request is partially granted, request time to consider the terms. It may be that the company will not give you a cash increase, but will give you a few days extra holiday or some other benefit. This is the time to consider what you want and how far you are prepared to go to get it. If your request is denied then you must remain calm and in control. Thank your manager for taking time to consider your request. You are now in a position either to leave for a better position or stay if you enjoy your current position.

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5-Step Process For Negotiating More Successful Events

May 23 2023 Published by admin under Uncategorized

There’s probably nobody reading this article, who has never, either attended or worked on some event. Nearly every business, organization, and individual, have events they produce, and, no one, ever, hosts any event, and hopes for it to fail! Some events succeed wildly, while others are far less successful. In the vast majority of instances, the difference between an event going smoothly, versus, less spectacular results, is because of the quality and extent/ degree of quality, effective planning. This event planning must begin with a concerted commitment to negotiating as many relevant contingencies, etc, as possible. This article will briefly discuss a 5 – step process, for negotiating more successful events.

1. Identify goal/ purpose/ reason for event: Different events serve differing purposes. Therefore, there is no, one – size – fits – all, approach to planning an event. One must clearly know what you seek to achieve from this program, gaining a combination of an historical perspective (if relevant), as well as the target – audience, strengths and weaknesses, etc. How will you be able to negotiate effectively, until/ unless you know what you are seeking?

2. Budget/ Financial issues: One must develop the budget before negotiations begin! Know what you can afford, as well as your revenue and expenditure expectations. Use this to create a set of priorities, which will assist you in factoring – in, your purposes, etc.

3. What you need and want?: Do you know, both, what you need, as well as want? How will you prioritize, without doing so? Clarify, understand and articulate your priorities, and negotiate accordingly!

4. Superior, professional negotiating: It’s not merely enough to go through the motions, and produce some boiler – plate style, document/ contract/ agreement! Success is derived from effective planning, which must start with superior, professional negotiating, based on the principles of win – win negotiations!

5. Get everything in writing: Oral agreements aren’t worth the paper they are written on! When negotiating an event, be certain to get as much as possible, in writing. Understand, quite often, event venue personnel, move to other opportunities, and, therefore, what someone might have agreed to, the new representative is unaware of. Use this rule – of – thumb: Plan effectively; consider as many contingencies and ramifications as possible; and get your concessions/ agreements in writing.

This 5 – step process will not guarantee success! However, a haphazard approach, normally, guarantees, a lesser result!

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Get Ready For The Hunt: How To Gather Information For Sales Negotiations

May 22 2023 Published by admin under Uncategorized

Let’s go hunting, shall we? If you are getting ready to enter into a sales negotiation, then you need to make sure that you have collected all of the information about the deal and the other side of the table that you can. In order to do this, you’re going to have to get good at hunting for information. Let me act as your hunting guide…

You Can’t Know What You Don’t Know
Before you fire up your computer to Google the other side of the table or start to shell out the bucks to get “inside” information from someone who used to work there, stop. You’re missing the first step in this process.

The very first thing that you are going to want to do is to take a moment and determine what you need to know in order to make the sales negotiation successful. This means that you can’t just be working with some vague ideas about what you want, instead you’re going to have to take the time to actually write things down. It’s only by taking this extra step that you’ll be able to remember what you want to find out.

Location, Location, Location
Now that you have a firm grasp of just exactly what it is that you want to find out before the negotiations start, your next step is going to be to find out where you’ll have to go in order to get that data. This is where you’re gong to have to get creative.

If you’re not careful, you may end up picking the wrong places to go. This can be a big waste of both your time and money. The right way to go about doing this is to find someone who knows the answers to the questions that you are asking. Even if they can’t tell you what you need to know, based on their experience they should be able to at least point you in the right direction.

Playing Fetch
Things will get out of hand quickly if everyone on your negotiating team runs off to collect the information that you need. Instead, you’re going to want to pick the right person to do the job.

What you are going to be looking for is someone that you can trust to sort through a large amount of information quickly and get the answers that you need. The most important part of this task is going to be to pick someone who can do a complete job – someone who will get all of the answers that you are looking for. If you need to keep sending them back to get more, then that will just be a time wasting distraction.

Danger Zone Issues
When it comes to collecting the information that you may need in order to be successful in your next sales negotiation, you’ll quickly run into some potentially serious issues. We all want to have as much information as possible; however, it’s how we get it that counts.

There are a lot of legal and morally acceptable ways to collect the information that you’ll need to do well in your next negotiation. At the same time, there are a lot of shady and unscrupulous ways to collect information also. Clearly things like breaking into the other side of the table’s offices or computer network to find what you are looking for are just flat out wrong.

More often than not, things are not that clear cut. You are going to have to decide on where to draw the line. Once you’ve done that, you’ll have to inform the rest of your team so that everyone knows what they can (and cannot) do to get the best information possible.

What All Of This Means For You
In the world of sales negotiations, information is king. What this means for you is that before you start any negotiation, you are going to have to do your homework and collect as much information about the topic being negotiated as well as about the other side of the table as you can.

In order to get the information that you need, you are going to have to identify what you want, how you are going to get it, and who’s going to be in charge of doing your research. You’ll also have to deal with the delicate issue of just how far you are willing to go to learn what you need to know.

At the start of a negotiation, the outcome may have already been decided. Ultimately the side that knows the most about the topic being negotiated and the parties doing the negotiation stands the best chance of coming out ahead. Do your homework and this could be you!

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